Tuesday, October 6, 2009

Sex Q&A: Behind the scenes at AdamMale and Adam & Eve

Posted By on Tue, Oct 6, 2009 at 9:51 AM



Think of the last place you bought a sex toy from or the last sex shop you visited. If you walked into an Adam & Eve store or logged on to AdamMale.com, you were — believe it or not — supporting local business.

Creative Loafing spoke with Bobby Stone, marketing director of AdamMale, which is a leader in gay male home entertainment that is under the Adam and Eve umbrella, about the company and how people react to the fact that one of the nation's leading sex shops is right here in North Carolina.

Creative Loafing: Are people surprised that you all are located in North Carolina?

Bobby Stone: We are pretty much under the radar. Adam and Eve is a well-known name, but people are surprised that AdamMale is located here in North Carolina, particularly in Hillsborough.

What are some things you've heard when people find out that your company is headquartered in North Carolina?

Well, a few years ago — about 15 years ago — the name Jesse Helms kept popping up. "Isn't that where Jesse Helms is from?"

What are some of the most exciting toys that you guys sell?

To me, some of our larger toys go over very well with the AdamMale customers. And for those who can afford them, some of our life-like torso pieces. They go over very well. This year had been the year for prostate toys; vibrating prostate toys have really taken hold in the straight and the gay market this year.

The AdamMale Web site is for gay men, but can't some of those toys sold at the site be used by straight couples?

We carry a full line of dildos that women can use and couples can use. There is a great deal of crossover, products that can be used by the gay audience and the straight audience. But it really depends on the packaging. I really don't like to carry anything on the AdamMale line that has a woman on the package.

What makes your company stand out from others that sell sex toys?

We're constantly testing and we have a very strong entrepreneurial spirit. When I say testing, we're not only testing the new products that we offer, but we're testing new ways to bring in new customers. We keep our eyes open for everything and we have our hands in every place where you can reach an audience for adult products.

Want to check out Adam and Eve and AdamMale online? Log on at: www.adammale.com and www.adameve.com


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