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Meet Michelle Goldstein, entrepreneur 

Within weeks of graduating from college with a degree in business, Michelle Goldstein opened Tasty-Yo, a frozen yogurt shop located in the NoDa district, where you can choose from a mix of 25 "ornaments" like honey and strawberry to top off your fro yo. A native Charlottean, Goldstein is all about supporting her community and bringing flavor to Charlotte. Currently she is working to open a second location in Robinson Farms.

Creative Loafing: I noticed on your Web site that you hang a lot of paintings in your shop. Are you involved with the arts?

Michelle Goldstein: Yes, my family and I defiantly support the arts. We encourage local artists, painters and musicians to come in and bring a portfolio or a CD to listen to to make sure it goes with the concept of our store. We do that just for local artists. We have a wall reserved [for paintings] and it changes monthly or every two months. The artist's name goes on a sign so everyone in the store gets to see who we are playing.

What made you want to open Tasty-Yo; did you always want to own a business?

What really pushed me to open up my own business is I worked at a bakery called Heidelberg Pastry Shoppe in Arlington, Va. The owner took me under his wing; he told me to look at his business as if I owned it. Also, I just graduated from college in D.C. in May, and there was a yogurt shop there that is similar to our concept here. I knew it wasn't in Charlotte yet so I wanted to be the first person to bring it to Charlotte. I convinced my family to help me open this store. Once they came to D.C. and tried the yogurt, I think they were completely sold.

What is your favorite Tasty-Yo Combo?

Apple pie à la mode; I eat it at least once a day, every day of my life. It's unsweetened organic applesauce, gram cracker crumbs, and caramel syrup. It's just so good.

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