While some of my friends have been traveling lately, I have been watching their home and taking care of their menagerie of pets, which includes three dogs and two African parrots. They have a beautiful home in Dilworth, with a grand Southern porch and pool in the back.

During one of my first stays as I unloaded my car, a neighbor walked by and struck up a conversation. It soon became obvious that he thought I was one of my friends who lives in the home. I politely said, “I’m not Jova.”

I figured it was an isolated incident, but it actually continued throughout my stay. One afternoon I was coming back from the park and a neighbor began to walk toward me, speaking in a very familiar way. I replied with my now-pat response, “I’m not Jova.”

Now, a few of these encounters were very understandable, as neighbors would sometimes greet me from a distance with a friendly “Hi, Jova.” Or sometimes while walking the dogs at dusk, I would walk by a home and someone would greet me with an “Evening, Jova.”

To be fair, my friend and play brother Jova is, like me, a tall brother with locs, but that is where the similarities end. I have locs, but I wear them differently. I am also significantly older and noticeably slimmer than Jova (friendly shade).

One of my favorite “I’m not Jova” encounters was at the park, when one woman carried on a lengthy conversation and asked about the youngest dog, which was not present, by name. She knew the dog’s name, but could not see that I was not Jova.

Sadly, I am accustomed to this sort of confusion. The chair of my graduate film program at Iowa constantly confused me with my best friend Jerry. We were the only two black males out of maybe 16 graduate students. Heck, on any given day, we were the only black dudes in the building. But I was tall, dark-skinned, skinny and rocked a short fade cut, while Jerry was shorter, light-skinned, muscular and sported short locks. I know, the resemblance is uncanny.

What I experienced back then and in the more recent encounters during my house-sitting stints in Dilworth is a form of racial/cultural bias. This bias refers to the tendency to more easily recognize members of one’s own group. A deeper analysis of this phenomenon reveals that as a person interacts more with that other race or culture, he or she will begin to use a more holistic approach in recognition. It’s called the experience effect.

To help break down this concept further, I turned to a trusted therapist, Isis Reddick-Umoja. “Historically, in our [Western] society, people of color have been invisible to the mainstream. People of color are not really seen as individuals. Negative connotations perpetuated by our society, along with fear, will sometimes interfere with one’s ability to connect with people of color in an authentic way.” Example: maintaining eye contact and being present enough in the moment to recognize them in a future encounter.

Everyone has experienced this at some point, confused someone for someone else, but I believe when you are accustomed to being “the other” you train yourself to be a bit more aware of subtleties that help you identify folks. It’s like a muscle that gets bigger the more you exercise it.

I have found myself teaching a class and noticing, at first glance, that some students look very similar. I remember once I had a class with not one but three young white female students, all named Amber and all sporting various shades of blonde hair. I had to really work at identifying specific features, voice patterns, mannerisms and individual stories to eventually quickly assess which Amber I was addressing.

One of my favorite films, The Breakfast Club, has a very appropriate quote from one of its archetypal characters. The “nerd” responds to his principal’s request to write an essay during detention: “Dear Mr. Vernon, we accept the fact that we had to sacrifice a whole Saturday in detention for whatever it is that we did wrong. But we think you’re crazy to make us write an essay telling you who we think we are. You see us as you want to see us: in the simplest terms and in the most convenient definitions.”

Do we reduce folks to the simplest terms? Do we get more complacent as we get older?

My most memorable “I’m not Jova” encounter supports this observation. I was on the porch one afternoon texting on my cellphone when a woman walked by with several young children. She waved and smiled at me as they passed the house and yelled out the familiar “Hey, Jova.” Without missing a beat, one of the little boys looked up at me and said, “That’s not Jova.”

Charles Easley is a seasoned educator with a background in communication studies and media production. He is a columnist who explores race, class, gender, sexuality and culture, occasionally tempered with...

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37 Comments

  1. I really loved this article. As an African American female, I have certainly experienced this before. It is, to say the least, very irritating and quite disturbing that the ones who commit the error time and time again, seem to disregard you telling them that you aren’t who they think you are. In fact, when they repeatedly “mistake” you for “the other one”, it is as if they are saying to you “you are who I say you are”, and that NEVER passes with me. So when the offender has mistaken me for “the other one” again(after the initial offense), well then I just mistake them for “the other one” as well…and then they suddenly remember “Oh! You know what? I mistook you for someone else, I apologize”…umm hmm…yeah I bet…

  2. @Essence Browneyedgirl Massey

    I think this has happened to all of us at some point but I do believe it happens at a more disproportionate rate with minorities. It does become irritating when the same person keeps making the same mistake. It is like they are not even trying to see you as an individual.

    Thank you for reading and sharing your experiences on this topic!

  3. When I was in grad school, this happened to me all the time. The worst was when they confused me with Lisa. Other than us both being Black and having names that began with L, we were completely dissimilar. I am 5’8″, Midwestern accent, dark complexion, and thick. She is 5 shades lighter, a petite Jada Pinkett of a woman with a Caribbean blended with New “Yawk” accent. How in the hell could you confuse us?

  4. @Latrese Williams

    I know Diva the same thing happened to me in grad school in Iowa. I was tall, dark and skinny while my best friend was short, built and bi-racial, light skinned…LOL You would have thought we were twins.

    Thank you for reading and sharing your story!

  5. Well done Charles! An old White dude greeted me with a big smile and a “there he is, right on time.” As I came closer the smile faded. I was not, as it turned out, the man he thought I was. I will go out on a limb and assume that the tall, handsome, distinquished brother he thought I was is no doubt referred to (when the occasion calls for) as one of his “best friends”. I almost felt sorry for the old White dude. Almost.

  6. Hey Mr.E!! Lol! This column is interesting. Yet I can relate because I recently started a new job and this is happening to me, based on my short hair cut!! Keep up the great work. Your columns are on point!!

  7. @nreedus

    I swear if I had ten dollars every time something like that happened to me I could have a nice condo in Puerto Rico….LOL Thank you for reading and sharing your story of mistaken identity….LOL

  8. @Shakeya or aka Porsha…smile

    This is almost a rite of passage in working in certain environments. Remember just to be professional and correct them until they get it right….smile. Thank you for reading and sharing your experiences.

  9. I loved reading this, being that I am a young African American male and actually almost go through this every time I’m newly employed or I hang with a couple of new friends from the white race. I can go on the limb and say that all people of the human race don’t exactly look alike unless they are twins, but what I have a problem with is the killing of innocent kids primarily innocent african american kids because some people say that we all look the same and act the same when we really don’t. Whenever a crime happens and the dispatcher says “Black male with dreads” then we all look like the suspect even if we don’t; I think that all people should take the time out to learn names of everybody they came across no matter their creed or color.

  10. LOL I’ve gotten this a few times in my life. I’ve been mistaken for other black people AND for someone from India–by Indians. But I think the latter was more or less me actually seriously looking like someone he knew on an individual level, because he ran up to me speaking Hindi. This was during my relaxer years.

    On being mistaken for other black people, it was usually a white person squealing how I “omg srsly looked like their black friend!!” and then me meeting said black friend and both of us having a genuine what the hell moment because we looked as much alike as strawberries and raw steak.

  11. I really enjoyed the article, Charles. It’s true that quote unquote “different” attributes are so often used to identify someone completely. And if those characteristics are consistent between two or more people, then those people are lumped together. Other attributes, including internal attributes, are ignored all-together. I am a white male, and there are obviously lots of white males. But I have really curly big hair, and that’s different for a white male. So, naturally, to most people I look like every other white person with big curly hair. Or not even a white person– I can’t tell you how many times someone tells me I look like Sideshow Bob. SIDESHOW BOB IS A FREAKING CARTOON CHARACTER WITH YELLOW SKIN AND A MASSIVE OVERBITE. And he’s a psychopathic attempted murderer of children. I do not look like Sideshow Bob. It’s the same with people with beards, or an eye patch, or with a minority shade of skin color. They are defined and categorized using the simplest of criteria. Frustrating.

  12. I want to thank you for this article/analysis that helps me recognize and understand this (crazy) phenomenon more clearly.

  13. I love this especially at the end where you recount your own experience with being bias. I was telling one of the Therapist at the office how I have been guilty of racial bias. She is one of many tall blondes throughout the agency and for the life of me I would confuse them all until I developed a relationship with them. Nice article. As usual you have a way with words.

  14. Incredible article Bro, and brilliant perspective frm Dr. Isis, as a black woman in corporate America I am often told wow you look just like Macy Gray because all black women wth natural hair look like Macy Gray, I am not seen as an individual. Gr8 article hope it sheds some light that we are not a combo deal people, we come a la carte …

  15. Charles, you know where I work (for over a decade) and I can see some social conditioning to your theory because all the blonde-haired, blue-eyes twenty-somethings (Probably named Ashley) have looked the same to me for years, since being in this environment. And I am a blonde-haired, blue-eyed female. Interesting phenomenon, something to be aware of.

  16. @Daisean Mills You bring up a very good point where mistaken identity goes beyond just being irritating. When you are an African-American male you deal with the burden of stereotypes of Black men and in some cases, as we have seen in the media that can have fatal results.

    Thank you for reading and sharing your views on this topic young artist…smile

  17. @Nikita Minter We have all been there before. Look as much alike as strawberries and raw steak…LOL you are too funny!

    Thank you for reading and sharing your experiences!

  18. @Rusty Sheridan You are so correct. I know you get type cast because of your distinctive but oh so cool big fro…smile. I am glad you shared your experiences because we all have been on the receiving end of being reduced to simplest terms.

    Thank you for reading and sharing your views on this topic!

  19. @Isis Reddick-Umoja We think we are immune just because we are minorities but it happens to us as well. We all have to work at taking the time to see folks as individuals. And thank you so much for your professional input on the article!

  20. @D Barbara McWhite I do remember that video clip and Jackson was pissed off as well he should be…lol So even a famous person gets caught up in the mistaken identity game…smh

    Thank you for reading and sharing that great example!

  21. @Marty Kindall Chester LOl you are correct at some point it looked like the end of the Matrix with multiple blonde Ashley’s roaming the hallways…lol But you are a stand out Blonde Diva…smile

    Thank you for reading and sharing your thoughts!

  22. @Kimbogem85 Oh yes the corporate environment can be especially prone to this issue. I remember folks getting me confused with the only other Black professor at the time when I started working for my former employer.

    Macy Grey…lol

    Thank you for reading and sharing your experiences!

  23. Great article. It reminded me of my graduate school days in Iowa. I was a shorter, thicker, light-skinned bro who was always confused with my taller, darker best friend who had a broad smile and contagious laugh (I never smiled–I was the “angry” one!). His name was Charles but everyone called him The Gorgeous Charles Easley. So, yeah, it’s annoying to get approached as someone you’re not…unless that someone makes you look much better (and approachable!) by comparison!

  24. College years, apparently, is when this phenomenon ramps into overdrive.

    Me and two of my black friends were ALWAYS mistaken for one or the other. I mean, yea, sure, we were thick as thieves and practically inseparable, but we were not identical triplets. There was still enough variety that only the lazy couldn’t tell us apart.

  25. @Some Bookstores Have No Books You are too modest…lol And you are very adorable in your bookworm, angry, overall wearing way….LOL Thank you for reading!

  26. @ The Short One What is it about the college years that brings about this issue of mistaken identity….lol Thank you for reading and sharing your experiences!

  27. Charles,

    Loved that and I think you are right. I am: as you know, one of your biggest fans, (and one of the biggest offenders of stealing your cereal bars from your drawers when I was pregnant) ,but also white and blonde, and I agree that it depends on all that you are familiar with and how you tend to remember people. I don’t always think it’s a racist issue, unless you are referring to racism based on what the actual definition is, according to Webster ” the belief that all members of each race possess characteristics or abilities specific to that race, esp. so as to distinguish it as inferior or superior to another race or races.”.

    I think what black AND white people have forgotten is that racism occurs in our culture daily- and it’s everywhere. Blacks against white, blacks against indian, white against muslim, muslim against white, indian against mexican…. the list goes on… Perhaps it is easier (as you said), to ‘study’ to remember those that you NOT are more like, or more familiar with, but I know that I can spot a student a mile away that’s made an impression that cares vs. someone that sits in my class with hat on and simply doesn’t give a crap (black or white). So perhaps it’s a mirror of ourselves and our personalities vs, our race. I KNOW I could NEVER confuse you with ANYONE because of your self and your personality, and you would NEVER confuse me with another blonde white woman (not just the stealing cereal bars stuff), because of the PERSONALITY. Perhaps it’s time to take another look.

    Miss you!

    Julia

  28. @Jova Jamison Well will the real Jova please stand up….LOL Thank you for reading bro!

  29. @JWP (Julia) You are so correct that it is for me more about culture than race and that sometimes that will include racial identity but more often for most of us includes who we are most comfortable around.

    I agree that I have a tendency to remember and appreciate those that have had an impact on my life or impressed me in some way and complacent folks are typically lumped together with the masses.

    And as someone who shared and desk, pilfered my snacks and erased my emails I could pick you out of a million, blonde, march on Washington Diva….LOL

    Thank you for reading, your support and sharing your experiences on this topic.

    Miss you too!

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