Tuesday, October 20, 2009

Fall into fall fashion at Simon Fashion Now™

Posted By on Tue, Oct 20, 2009 at 10:46 AM

OK, you summer lovers, if you were in denial before, the last couple of days should have been cold enough to convince you that fall is finally here. And if you're wondering what styles are in for the season, here's a great event to help you out.

Simon Fashion Now™ (presented by Land Rover Charlotte) is a series of runway fashion shows, interactive events and retailer demonstrations designed with the budget-savvy fashionista in mind. Head out to Southpark Mall Oct. 23 and Oct. 24 to bask in the fall fashion goodness.


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From a press release:

Simon Fashion Now at SouthPark will kick off on Friday, Oct. 23 with Trends & Friends Night, an evening of fashion, cocktails and bites, beginning at 5:00 p.m. in SouthPark’s Circle Court. The event will feature three runway shows at 5:30, 6:30 and 7:30 p.m. and Style Stops showcasing the latest fashion trends, all free of charge.  Guests can also enjoy a silent auction to benefit Dress for Success Charlotte.  Shoppers are encouraged to bring new or gently worn accessories for donation to the non-profit organization, which promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life.

Simon Fashion Now continues on Saturday, Oct. 24 at Center Court with runway shows every hour from 1:00 – 5:00 p.m. and even more Style Stops.  During the fashion shows on Friday and Saturday, shoppers can expect to see an abundance of styles for men and women ranging from everyday wear to sophisticated evening looks.  Unlike fashion week runway shows, each featured look will be available for immediate purchase at participating retailers.  Beautiful models provided by Page Parkes Corporation will showcase fall looks from SouthPark’s hottest retailers including Belk, Dillard's, Macy's, Neiman Marcus, Nordstrom, Aéropostale, Banana Republic, BCBGMAXAZRIA, Billy Reid, Brighton Collectibles, Caché, Coldwater Creek, Cole Haan, Francesca's Collections, Gap, J. Jill, Soma Intimates, Swarovski and Tommy Bahama.    Interactive Style Stops will also be set up to showcase the latest trends with Aveda, Bath & Body Works, Belk, Coldwater Creek, Cole Haan, Dillard’s, Francesca's Collections, J. Jill, My Skin Within, Nordstrom, Soma Intimates and The Body Shop.

For more information, you can visit Simon Fashion Now's Facebook fan page here.

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